For the 8th year in a row, the Golden State Warriors asked Gen City Labs to enable their fans to commemorate their experience at each NBA playoff game. To do this, GCL designed, developed and executed their famous commemorative ticket application on-site. This custom activation allowed passionate fans to pose for a close-up photo and then select custom branded artwork to surround their portrait for a personalized takeaway. Fans received printed images in a Warriors lanyard as well as a digital copy of their creation via email to share on social media. The ticket artwork, game information, and sponsor attributions were switched each game, enabling fans to return each night for a new custom creation to commemorate their Dub Nation fandom!
